QR Tracking
Every Mail Piece. One QR Code. Complete Attribution.
Unique QR codes per recipient. Sub-50ms redirects. Individual scan attribution — not aggregate totals.
What you get
Unique QR per recipient
Every mail piece gets a unique QR code tied to that specific contact. When they scan, you know who scanned — not just that someone did.
Sub-50ms redirect with Lambda@Edge
QR scans redirect through Reach+'s Lambda@Edge infrastructure in under 50ms. Recipients are at your destination URL before they notice the redirect.
Timestamp and device logging
Every scan is logged with exact timestamp and device type (iOS, Android, desktop). Know when your audience is engaging.
IP-based geographic attribution
QR scan events include IP-based geographic data. Confirm that mail pieces reached the intended geographic areas.
Multiple QR destinations per campaign
Point different recipient segments to different landing pages. Gold loyalty members can land on a VIP offer page while new customers land on an intro page.
QR event webhooks
QR scan events are delivered to your webhook endpoint in real time. Trigger follow-up actions the moment a recipient engages.
Related features
Start using QR Tracking today.
Related resources